Aha! Productions Mission Statement

Here is a draft of a mission statement for a new company that I'm designing called Aha! Productions.

The human mind is the source of all innovation; and unfortunately, often its worst enemy. Those who understand how to get the human mind “unstuck” when it is solving problems will have a distinct advantage in any race to innovate. Aha! Productions first uses behavioral and neuroimaging experiments to test the effectiveness of our innovation-enhancing techniques; then communicates our scientifically demonstrated techniques and insights in media products such as television shows, board games, video games, books, and educational materials. Our first three products are the following: Aha! Guess the Invention (TV show), What Box!? Thinking Outside the Box by Dissolving It (a book for a general audience), and Mad Scientist (a board game for ages 8 and up).